Full-Service Marketing
A complete marketing department working for your company (strategy, media, content, design and website) without the payroll of five new hires. You run the business; KING makes sure it gets seen and sells.
Full-Service Marketing is the service where KING becomes your company's marketing department, so you don't have to hire, train and manage an in-house team. A multidisciplinary team takes on everything: strategy, paid ads, social media, content, design, website, email and reporting, with an account manager coordinating every front. It's the done-for-you model for business owners who want consistent results without the cost and hassle of building a department of their own.
What's included
- A dedicated account manager as your point of contact, coordinating every front and available day to day
- Marketing strategy and planning: goals, personas, channel mix and a 90-day calendar
- Paid ads management on Google, Meta and TikTok, including ad creation, targeting and ROI-driven optimization
- Full social media management: content planning, design, captions, publishing and community engagement
- Content production: posts, blog articles, scripts and materials that build authority and feed every channel
- On-demand design: assets for social, campaigns, landing pages and corporate materials
- Website and landing pages: design, updates and maintenance, plus email campaigns when they make sense
- A monthly report with plain-English commentary and a review meeting to go over the numbers and next steps
Why invest in this service
Five specialists for the cost of one
A strategist, a paid ads manager, a social media manager, a designer and a copywriter working on your account for a fraction of what hiring each one would cost. You get a whole team for less than a single senior salary.
No payroll, no overhead, no liability
No payroll taxes, benefits, severance or turnover to manage. You get a complete team in operation with a predictable monthly cost and zero employment liability hanging over the business.
One point of contact, not five vendors
Instead of coordinating an ad agency, a freelance designer, a part-time social media manager and whoever handles the website, you talk to one account manager who runs every front. One conversation solves it, and nobody passes the blame.
Continuity that doesn't hinge on one person
When an in-house marketer quits, the know-how walks out the door with them. With KING, the operation and its history stay with the team. Your brand never stalls or starts over because someone left.
Every channel pulling in the same direction
The ad matches the post, the post matches the website, the website matches the email. Nothing is done in isolation: every piece serves the same strategy and the same sales goal, with no noise between channels.
Built to grow without rework
When the business speeds up, the team scales with it (more campaigns, new channels, more content) without you opening a position, interviewing and training. Capacity grows in step with where you are.
How it works
Assessment and immersion
We dig into your business: product, margins, average order value, audience and competition. We map the marketing you already have and where the gaps are, so we know exactly which pieces your board needs.
Team and plan
We define who owns each front, the quarter's goals and the initial calendar. You approve the plan and meet your account manager, the point of contact who runs everything from then on.
Coordinated monthly operation
The team goes to work: ads, content, social, design and website running together under one command. You stay informed without micromanaging, because someone is conducting the whole orchestra.
Reporting and improvement
Every month we deliver the numbers with commentary, review them with you and adjust course. We scale what sells and cut what doesn't, moving toward checkmate.
Frequently asked questions
Is full-service marketing the same as hiring a marketing person?+
No. An in-house marketer is one person, with one specialty and a limited number of hours. Full-service marketing gives you a team: a strategist, a paid ads manager, a social media manager, a designer and a copywriter, each doing what they do best, coordinated by an account manager. You trade dependence on a single professional for a whole team, usually for less than that one salary.
Is it cheaper than building my own in-house team?+
In most cases, yes. Add up salaries, payroll taxes, benefits, tools and the cost of recruiting and training each role, then compare it with the monthly fee. You get five specialties for a fraction of that, with no employment liability and no risk of losing the team when someone quits. In our proposal we lay that math out side by side, transparently.
Do I need to sign up for every service at once, or can I start small?+
We can size the scope to where you are. Full-service works best when the fronts run together, because integration is what drives results. But if it makes sense to start with paid ads and social, for example, and add content and website as the business grows, we build that roadmap with you during the assessment.
Who handles my account day to day?+
You get a dedicated account manager as your point of contact: the person who knows your business, coordinates the fronts internally and talks to you. Behind them, the team of specialists does the work. You're never lost between vendors or dependent on a single person: one conversation solves it, and the whole operation moves together.
Does KING actually execute, or just deliver a plan?+
We execute. Done-for-you means exactly that: your team gets the ad live, the post published, the design finished, the website up and the report in your hands. The plan is the starting point, not the final product. You don't walk away with a pretty PDF and a search for someone to implement it; you get the people who plan and execute under one command.
Do you work with companies outside Brazil?+
Yes. KING has been based in Marília, Brazil, since 2013, and we serve clients in Brazil and abroad remotely, with meetings by video. We have no offices outside Brazil, and we don't need them: distance doesn't change how closely we follow your day-to-day operation.
Other services
See allPaid Ads Management
Google, Meta and TikTok campaigns optimized to bring in the right customers and the best return.
Strategic Marketing Management
Full-service planning that puts your brand in control of the game, with clear goals and monitored execution.
Marketing Campaigns
Creative campaigns and promotions handled end to end, from concept to launch.
Ready to get started?
You don't need to build a marketing team; you need results. Talk to KING and put an entire marketing department to work for your company.